Ferry Porsche is quoted as having said: “The last car ever to be built will be a sports car”. But an end to the story of the automobile is still a long way off for Porsche. Even now, Porsche is working on the future of the sports car. The company is facing the challenges with the same innovative spirit that has made it great over the course of the last seven decades – and even before that.
With its innovative vision of the first purely electric sports car – the Mission E – Porsche is currently taking one of the company's biggest steps forward. And this development is entirely logical, since electromobility has a long history at Porsche. It began as far back as 1898 with Ferdinand Porsche's legendary Egger-Lohner C.2 Phaeton. In 1900, he designed the Lohner-Porsche Semper Vivus – the first functioning hybrid car in the world. Over the last few years, the sports car manufacturer has also demonstrated its hybrid drive expertise on the race track.
By 2022, Porsche will have invested more than six billion euro in electromobility, focusing on both plug-in hybrids and purely electric vehicles. The plans include around three billion euro of investment in material assets, and slightly more than three billion euro in development costs. Some 500 million euro of this will be used for the development of Mission E variants and derivatives, around one billion euro for electrification and hybridisation of the existing product range, several hundred million for the expansion of production sites, plus around 700 million euro for new technologies, charging infrastructure and smart mobility.
The technology of future electric Porsche cars will give systems the ability to act automatically to a far greater extent than today, up to and including autonomous driving. But a Porsche is much more than a means of locomotion. A Porsche stands for driving pleasure, for emotion, for individuality. First and foremost, a Porsche will always be a car that not only makes you want to drive it yourself, but that you actually can drive yourself.